Your browser does not support accepted Web standards. This site has been redesigned to meet Section 508 accessibility standards for persons with disabilities and to meet W3C recommendations for forward compatibility. If you are using an older browser (Netscape or IE 4.x and older), the site layout will not display correctly. However, all pertinent information should still be viewable. To better view this site, please download a browser that complies with Web standards. For upgrade information, visit []. Comments or questions? Email [].

Skip directly to: Content, Main Navigation

Dr. Eithel Simpson

Southwestern Oklahoma State University
Phone: 580.774.3049
Cell: 580.819.1285

Dr. Eithel M. Simpson is an assistant professor in marketing at Southwestern Oklahoma State University. She has been teaching retailing, marketing and business communication for 28 years. Her teaching career includes positions at the University of Oklahoma, University of Tennessee, Knoxville, and Purdue University. She is now teaching at SWOSU, near her hometown of Thomas.

Simpson received bachelor's and master's degrees in apparel design and apparel merchandising from Oklahoma State University. Her Ph.D. was earned at OU in the field of organizational communication.

Simpson has a number of published research studies and professional presentations focusing on consumer behavior, international retailing and business communication. She also works with a variety of retail businesses in an advising capacity. Recently, she helped develop new merchandise management techniques, inventory plans, merchandise displays and advertising strategies for the gift shop at the General Thomas P. Stafford Air and Space Museum in Weatherford. She is a member of the American Collegiate Retailers Association, Delta Kappa Gamma and Rotary.

Reach Higher Is...

  • Free to apply. You will never be asked to provide a credit card number or other form of payment for an application fee.

  • Oklahoma's flexible, affordable degree completion program.

  • For working adults who want to finish their college degree from a state university.

  • Your second chance to finish your degree - while you keep your normal routine, maintain your normal work hours and still have time for your family.

Register for More Information


655 Research Parkway, Suite 200 · Oklahoma City, OK 73101 · 800.858.1840
Contact | © 2009-11 | Disclaimer | Accessibility | Legal | Search Reach Higher