Oklahoma Higher Education Campus E-Clips sponsored by the Communicators Council

November 2014

OPSU's Frost Excels on Professional Level

OPSU's Joe Frost rides a bull.
Joe Frost rides a bull at the College National Finals Rodeo (CNFR) in June to claim the Bull Riding Championship. He kept the momentum going throughout the summer to earn his first Wrangler National Finals Rodeo (WNFR) qualification in the bull riding.

Success can be measured in a variety of ways in the rodeo industry: points earned, dollars won, buckles accumulated or goals accomplished. Joe Frost, Oklahoma Panhandle State University senior, has been checking things off his list this year with a standout performance within the Professional Rodeo Cowboys Association (PRCA).

Following his College National Finals Rodeo (CNFR) Bull Riding Championship in June, his momentum stayed running strong throughout the remainder of the summer. With the 2014 PRCA regular season coming to a close, Frost can celebrate his first Wrangler National Finals Rodeo (WNFR) qualification in the bull riding. The Randlett, Utah, native will head to Las Vegas with $69,588.10 to his name in 11th position.

“It’s something I have wanted to do since I was 2 years old, so I am excited that I will finally be able to go,” Frost said. “The ultimate goal is to win the world and you have to get to Vegas first to do that.”

As one who always has a solid game plan in mind, Frost already has his training routine penciled out for his preparations for the WNFR.

“I am going to spend the month of November going to the gym every day and getting on practice bulls each day so when I show up I’ve ridden about 30 bulls in a row and be in as good as shape as possible as far as riding goes,” Frost said. “When you get on 10 of the best bulls for 10 days in a row it is pretty easy to get sore so I just want my body in as good as shape as possible. The plan is to go out there and ride 10 bulls one at a time.”

The WNFR rookie has even more to celebrate. The 22-year-old cowboy was named the Linderman Award recipient. The Linderman Award is given in honor of Bill Linderman, who was a standout all-around talent. The prestigious honor is given to the cowboy each year that has accumulated the most money in three events, including at least one event from the timed event side and one event from the bucking chutes. Frost earned a total of $73,559 during the 2014 season. He added $2,908 from the tie down roping and $1,092 from the steer wrestling to his impressive bull riding winnings to earn this year’s title.

“I set the same goal last year and didn’t win enough in the calf roping and steer wrestling to put myself in position to win the Linderman. I didn’t have the horsepower that I do now. Having a horse that does his half of the job, even when I didn’t have time to practice, made it easier to win,” Frost said.

The Linderman Award is no stranger to Goodwell. Trell Etbauer, OPSU alum, has received the honor four times throughout his young professional career. This year, OPSU was strongly represented as Etbauer was second in the race, as well.

“Trell [Etbauer]is a big part of the reason why I came to school in Goodwell and his reputation, and the reputation of the school as a whole, for being able to win at both ends of the arena,” Frost noted.

Before heading to Las Vegas in December, Frost will continue to rodeo for OPSU and work toward his degree in agribusiness, which he is on schedule to receive in May. With his professional career blossoming, the juggling act between rodeo and classwork becomes seemingly more difficult.

“My teachers have been good about helping me while I am on the road and emailing me my assignments,” Frost said. “Right now I am trying to work ahead to have things finished up by Thanksgiving.”

Frost continues to exemplify the OPSU Rodeo Team winning tradition on all levels as he joins OPSU alumni and WNFR veterans Taos Muncy and Cort Scheer in the bright lights of the Thomas and Mack Center this winter.

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